Liquid Death's Fighter Jet Giveaway, TikTok Influencers Shaping Brands, WWE and Slim Jim Reignite Partnership, Google's AI-Powered Search Ads
The State of Crypto
Episode: Thursday, May 23rd
Join us as we break down the latest buzz in today’s digital landscape on "The State of Crypto." Today’s stories include:
- A quirky marketing move by Liquid Death, offering a fighter jet valued at $400k.
- The rising trend of employee-generated content, spotlighted by TikTok creator and Chick-fil-A employee Miriam Webb, who transitioned to brand collaborations after being asked to cease menu reviews.
- WWE’s LA Knight reviving Slim Jim’s legacy with a new multi-year sponsorship deal during WrestleMania 40.
- Google's new generative AI search features and their integration with search ads, aiming to enhance their $46 billion advertisement business.
- A deep dive into artificial intelligence’s transformative impact on the marketing sector as discussed in the recent "Demystifying AI" panel.
Stay tuned for insightful discussions and the latest trends shaping the crypto and tech world!
